UCHIDA CORPORATE MUSEUM 100 | 100, Uchida Yoko Co., Ltd. (Hatchobori, Tokyo 2004)

A small corporate museum built on the first floor of the Uchida Yoko office building in Hatchobori, Tokyo.
When icons are removed from the century of company history traced on a timeline on the wall, and placed on a table (projection table), information based on the product or business etc. in question appears in moving form.

The timeline on the wall is split at the year 2000, with 100 years either side. Half the space has been left blank so as not to simply present the path the company has travelled to date, but to leave scope for discussion on the future.

Some icons on the wall are accompanied by acrylic cubes containing miniature figures. you can takes the cube icon from the wall, and places it on the center table to reveal more informations about that specific item.

I really like this idea of projecting the past and future timeline of the cooperate, and also you can interact with the information from one screen to another. I think this is really innovative in terms of technology and exhibit design.


Short Time line

Ripple effect

When a drop of water falls on the surface of water, its energy will transfer from the droplet into the water surface and spread evenly around the surface, causing the ripple effect. This is almost similar to how the A bomb works in Japan during the WWII.

I think it will be quite interesting to see an installation which using water and digital projection to display before and after bombing in Hiroshima and Nagasaki.


space. Japanese space.

My current project is about space and time and more importantly my aim is to create an exhibition space about a significant moment in history.

I found some interesting way finding and interior  design from a book ‘Graphic Japan: from woodblock and zen to manga and kawaii’ by Natalie Avella.

This work was done by a Japanese sign designer Masaaki Hiromura. It is designed for an University and from his work you can see that it has an architectural presence. I love his design approach about texture and space by using glass and concrete substance. I think glass is a form of elements which can divide the space but without interfere the connectivity between spaces.


Across the raod.

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Just opposite the Glug – Cargo, I saw the YCN studio and also an exhibition of two photographers’ works.

I tried to get into the YCN studio but they were actually closing, therefore I went into this exhibition which displayed two artists’ work- fashion photographer James Barnor and Journalist W.E.B du bois.

The most interesting thing from thie exhibition is the layout of the display and the exhibition space itself. I love the way they did the typography on the timeline and also how they treated the white space in between. I think this is really helpful and inspirational for my new project.

G L U G .

Went to the Glug tonight and it was a fantastic experience.

A few artist and designers such as Andrew Shoben from Greyworld and  Gabby Shawcross from Jason Bruges Studio were giving a talk about their work and why they were working as a designer.

The talks are very interesting. I really like their design attitude of  breaking boundaries and keep exploring and taking risk. One of the speakers Nick Taylor from  Squint/Opera showed us an example of a risk taking design. That project was about creating a futuristic and modern architecture but they were playing the ideas of the architectural space, exploring the features of After effect and ended up with a totally different thing from the original brief.

And of cause Andrew Shoben from Greyworld, excellent talk and well presented of his works. I love his idea about interaction with people through his work in order to discover how people react with them.

That moment. That time.

Me and Hugo are doing a exhibition design project on the theme of “Moments in time”. We went through quite a few sessions of brainstorming and we sort of come up with some ideas. One of the ideas is about an exhibition based on the moment when Atomic bomb exploded in Japan during the WWII.

Here is some sketchbook works.

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Also I found a video about the Atomic bomb in Japan from behance.

I think this video is really interesting because it’s abstractness approach, using only 2 colours B&W and also with flashing light and aquatic elements. The whole video projects some quotes which are describing what happen before, during and after the bomb.