Mood board.

Mood board from google image search.

Visual research 2

SCANWOOD

Scanwood is Denmark’s largest manufacturer of wooden kitchen utensils, selling their products in Europe and the Middle East. Scanwood wished to communicate the fact that their products are made through an environmentally friendly process and are of course also made from all natural materials.

http://www.packagingoftheworld.com/2010/03/scanwood.html

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Pistachio Packaging Design

Student project, Packaging design for pistachios.

http://crazzybitch.deviantart.com/art/Pistachio-Packaging-Design-158617218

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USPA’s Supernatural hair care

For USPA’s Supernatural hair care range the package design needed to express their philosophy – the combination of age-old botanical wisdom with the latest chemistry. The twist-cap extending up and out of the bottles represents nature and growth with the translucency revealing the technology of the mechanism.

http://lovelypackage.com/uspa-supernatural/

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360 paper water bottle

The 360 paper water bottle from Brand Image is an attempt to address 60 million plastic bottles thrown away daily in the United States (of which 86% become garbage). The paper vessel is made from 100% renewable food-safe resources, fully recyclable and versatile in a number of potential liquid categories.

http://www.core77.com/blog/object_culture/360_paper_bottle_11829.asp

Visual research

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Time. Compress.

All of a sudden, I got a new idea for my first time and space project that I really wanna do.

This idea was inspired by this  painting

I tried to find out who painted this piece.

This painting is a perspective art. You can reveal a proper proportion picture when you move and look from the side in a tight angle.

This type of art call anamorphic projection. The idea is in order to see the picture in proper scale you need to see them in a particular angle. Another example here: The community bridge.

Anamorphosis is a distorted projection or perspective requiring the viewer to use special devices or occupy a specific vantage point to reconstitute the image.  – From wiki

Now back to my new idea. The first project was about create a piece of art or design which articulate the theme of time. My last idea execution was taking the notion of journey, Time is a journey. Then I came up with a semi- final piece which use ant as a main focus and graphically explain its journey of life.

However, after I saw this painting from my photo archives. I got a new idea.

Time is a seeming-less thinking. It can be physical, metaphorical or psychological. Metaphorically we can stretch time by using different medias such as cameras, video recorders, slow motions, motion still, or fast forward.

So my idea is: Compression.

We compress time by using camera to catch that particular moment or that amount of time and space. We also put all the photos together to compress our memories; see the whole journey that we have been gone through. Therefore I think based on this idea my final piece will be something to do with anamorphic projection pictures/ photos and also need to visualise with some graphical elements such as typography.

Google, MORE!

http://www.google.co.jp/landing/motto/

A promotion pack for google tools, Chrome, map, mail, earth, space,etc.

12N12

12 things you might learn in your first year as a designer. by Craig Oldham

  • Understand what graphic design means to you.
  • Be honest with yourself about your strength and your weakness.
  • A portfolio is for like, not just an interview.
  • Placements matter: Do them!
  • The design industry is small
  • Participate with other people and share your ideas
  • Graphic design is just a job, but being a designer is different
  • If you don’t fail then you aren’t trying
  • Life and work exist outside London
  • Designing is, probably, only 20% of your job
  • Have a life outside of design
  • Work hard and BE NICE TO PEOPLE!

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D&AD sharpener

Last night I went to the D&AD sharpener and it was about what the judges expect from students and also how we should push our ideas further with the competition briefs. It was very inspiring to listen this year Jurys’ comments about last year winners designs and also their expectations for this year. I am entering the Body Shop packaging brief and one of the Jurys is a specialist for packaging design, Clem Halpin.

He comments on last year winner’s packaging design and he explained how and why this packaging is a winning design and after the talks I asked him a few question on the body shop brief. From Clem’s perspective he will expect us to create a new form of packaging not just the graphical label on products. He also mentions it is important that we consider with the use of materials and its’ funtion. The aim for this brief is to create a new packaging to re-dim what the body shop used to be, natural, against animal test, human right, green, but not a ordinary cosmetic shop.

I was a little bit confuse about this brief but after chatting with Clem now Im totally clear and inspired of what am I going to do for this brief. Just like the shower gel packaging from F.Bortolani and E.Righi. A piece of packaging that show an interesting appropriation of a medical blood transfusion bag for domestic usage.

 

Be fun with it! Always look back and check the brief! and break the boundaries!